Hush Grandpa, a new brand from Australia

November 18, 2014

Hush Grandpa is the name of a freshly launched independent eyewear brand hailing from Sydney, Australia.

Here’s an excerpt from their press release:

Based in Sydney’s eastern beaches, Hush Grandpa is the baby of founder and creative director Dave Jeffrey, conceived when he was a young buck working with industry doyen Jono Hennessy Sceats. Dave has always had a passion for sunnies and optical frames (despite being cursed with 20/20 vision) and this experience set him dreaming of creating his own brand. A true labour of love, Hush Grandpa is the result of several years of sketching, working and reworking designs, as well as a passionate quest to find the right materials to set the eyewear apart from the crowd.

HG’s aim is to create eyewear with a different look and feel from the average frame, embracing contemporary cool, but with a nod (and a saucy wink) to the classic designs of the past. The sunglasses incorporate great classic shapes, but with a modern twist; think unique roughed-up finishes and cutting-edge materials.

Not just about the pretty face, Hush Grandpa eyewear is hand-crafted using the finest materials, including Italian-made 100 per cent eco-friendly acetate (derived from cotton and wood pulp); and Optics by Carl Zeiss Vision gradient tint lenses.

 

Time for pictures!