Fashion Designer Kym Ellery to Launch Eyewear Collaboration

Fashion Designer Kym Ellery to Launch Eyewear Collaboration

She’s been touted as the most exciting designer to come out of Australia for many years, has shown at Paris Fashion Week multiple times – one of only a handful of Australians to have ever done so – and her designs, which will set you back more than $1000 a pop, frequently adorn the world’s rich and famous, from Gwyneth Paltrow and Chloe Sevigny to Cate Blanchett and Rihanna.

But now Kiwi fashionistas with much smaller bank accounts can also get a piece of the high-fashion pie, as Ellery’s much-anticipated eyewear collaboration with Specsavers is released.

The collection features 14 optical glasses and six prescription sunglasses, all with the Perth-born designer’s signature sartorial flare and attention to detail, and retail from $299 for two pairs.

Fashion Designer Kym Ellery to Launch Eyewear Collaboration Fashion Designer Kym Ellery to Launch Eyewear Collaboration

Ellery has done eyewear before, sunglasses – her main collection houses them and they retail for around $380 a pair – but says while the new range “still embodies the Ellery brand and DNA, it’s a much bigger range, a much broader audience, we’re thinking about lots of different personalities and face shapes.”

The Ellery for Specsavers designs launched in Sydney a few nights previous, and Ellery tells me they’re already worried about stock levels – “the response has been pretty massive.”

Each of the 20 styles are inspired by characters in classic films, from Susan Sarandon in Thelma & Louise to Woody Allen playing himself in his many movies.

Fashion Designer Kym Ellery to Launch Eyewear Collaboration Fashion Designer Kym Ellery to Launch Eyewear Collaboration

Ellery’s set out four of her own personal favourites on the table in front of us – fine gold circular frames that give a chic nod to John Lennon; a lightweight round frame in cool, contemporary clear acetate (“a bit more of an Annie Hall but in a modern way”), a black-framed, metal-armed “Philip Seymour Hoffman”-esque pair that “go with everything” and a classic tortoiseshell catseye – “I had some really great images of Marilyn Monroe wearing her glasses and that catseye was a bit of a reference for that.”

Fashion Designer Kym Ellery to Launch Eyewear Collaboration Fashion Designer Kym Ellery to Launch Eyewear Collaboration
Source: Stuff
August 4, 2016